Inbox Hacking

Power-packed marketing news, tools, & tactics — minus the yawns

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cold emaicold emai

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📬Cold email (why you should bother with it)

Shane McLendon

authority principleauthority principle

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☠️Should you quit using the Authority Principle?

Shane McLendon

psychologypsychology

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😵Creativity drought? 5-sec hack - PhD shrink approved

Shane McLendon

Mr. BeastMr. Beast

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🤔Should your boss be your BFF or like Mr. Beast?

Shane McLendon

guerrilla marketingguerrilla marketing

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⭐Headlines that don’t play (swipe em)

Shane McLendon

content marketingcontent marketing

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From Jesus to Gladiator, how mundane details 🟰 credibility

Shane McLendon

content tipcontent tip

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🛒7 fresh retail stats

Shane McLendon

swipe fileswipe file

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🔍Be a bounty hunter of persuasive ads

Shane McLendon

auctionsauctions

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🤠Sold... How do auctioneers boom sales?

Shane McLendon

consumer habitsconsumer habits

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👀Peek at 10 Hall-o-Fame copywriters’ minds

Shane McLendon

ad hooksad hooks

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🛹Skateboarder shows how content is done

Shane McLendon

direct maildirect mail

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🙅Brands refuse to make their mark

Shane McLendon