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đFood marketing > cold emails
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đFood > cold emails
Thanks for joining us on this fine Humpday. Whatâs on tap?
Todayâs Feature Story lays out a dump-truck load of concrete reasons you outta consider using food marketing to boost sales like this start-up did (1,000 pizzas brought in 75 clients worth $1 million in revenue). Food is a basic need, so this is a simple marketing tactic that wonât give you a headache and can be used for any type of business! Also on deckâŚ
The Knowledge Base
Self Help (nacho recession)
Facts & Stats (GenZ $$$)
Get Hacking (use your face)
Letâs unload the reasons and facts that back up food marketing as a smart plan.
The Knowledge Base
Shock your email list back to lifeâĄ
No paddles needed. All you need to revive a dead email list is an inside look at your subscribersâ inbox activity. Inbox Mailersâ Activity Checker shows you which of your subscribers are active in their inbox and which are inactive. This enables you to send only to the active subscribers to improve your engagement rates (more opens, more clicks, more sales). Wondering how much of your list is active? Upload your list for free (3x open rates⌠plus, youâll avoid potential Spam Traps).
Self-Help
Study shows 3 outta 5 Americans believe the U.S. is in a recession despite experts shaking their heads âno.â This is good news! Expertsâ opinions are a dime a dozen and, lately, canât be trusted as far as you can throw a know-it-all. More importantlyâŚ
Itâs pointless to worry about the national economy. Focus on your personal economy. Upgrade your position.
(And, related to stats below, Gen Zers should stick cash in their pockets if they wanna save it.)
Facts & Stats
Too much⌠CFOs say #1 GenAI drawback is âimplementation complexityâ & least noted drawback was âunintended consequencesâ (PYMNTS) | GenSpent⌠53% of Gen Zers say theyâve spent beyond their means & they say paying in cash causes negative emotions like âcringe, sadness, or confusionâ (Media Post) | Live⌠1 in 4 U.S. consumers (& 40% of 18- to 34-yr-olds) intend to travel to a destination to attend a major pop culture event (Allianz Partners) |
Bonus: What odd event helps drive REIâs 22 million lifetime members of its co-op? Answer here.
đŞFruitless Forms for Email Lists
Please stop. Email sign-up forms donât work like they used to.
Collect email addresses the easy way via Smart Recognitionâs identity resolution. Major corporations have figured this out for fast email list growth. Household brands use it so itâs CAN-SPAM compliant and effective.
This platform gives you access to up to 40% of your anonymous website traffic. Add those email addresses to your list and network audiences. Book a free demo.
Get Hacking
A specific strategy to implement today
Scams get almost as much press as AI gets. Both topics mean itâs more vital than ever to ensure people reading your emails know youâre a real person with a legitimate business. Build more trust in your email signature with the following:
A tiny photo of yourself
Picture of your handwritten signature
Link to your most active social media account (one that wonât get you doxxed and fired)
Please forward Inbox Hacking to your friends in the marketing game. Thanks.đ
Shane McLendon, Copy Kingpin - Inbox Hacking